I got this email today from Virgin Atlantic Flying Club. If you are a member, you probably did too…
Today we’re announcing that Virgin Group and Virgin Atlantic have agreed to create a new company that will launch a Virgin-wide loyalty programme, to reward customer loyalty across Virgin branded companies with unique and differentiated reward opportunities.
The new loyalty programme will use the Flying Club currency, ‘miles’ and will bring you more opportunities to earn miles, with the result of getting you to Reward Flights sooner. The new loyalty programme plans to launch in 2019 and I look forward to writing to you about the benefits of joining this programme closer to the time.
Flying Club will continue as the frequent flyer programme for Virgin Atlantic’s customers and you will continue to earn and spend miles across Virgin Atlantic, Delta Air Lines and a range of airline and other partners as you do today. And in the future you can look forward to an expanded range of valuable ways to earn and spend miles that will be powered by the new Virgin loyalty programme.
In the meantime, if you would like any further information please refer to our Frequently Asked Questions.
Looking forward to seeing what 2019 brings!